How do successful collaborations start?

For literally no reason, I’ve looked back at the last 15 years of collaborative projects I’ve been a part of — in an attempted to find patterns in how the successful ones originated. Here’s what I found…

Key takeaways:

  • Most successful projects originated as an introduction by a mutual friend.

How the successful collaborations started (in order):

  1. A new project, with a new collaborator, introduced by a mutual friend

0% of successful collaborations originated from a LinkedIn mail or connection request, or being cold called.

Final thoughts:

The percentages around starting a successful collaboration are comically close to those regarding dating. Just saying.

Writing on culture, technology, museums and the future. New book ‘The Digital Future of Museums’ out now through Routledge.

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